by Andrea Rowe | Nov 20, 2020
Let’s refresh your case study interviews I’ve done so many case study interviews that I conduct them in my sleep. (Truly!) Despite my copywriting sleep patterns, case studies are superb way to share insights. What’s a case study and why do you need...
by Andrea Rowe | Jun 14, 2019
CopyCon 19 served up helpful tips and takeaways for not for profits to learn from 2 days. 22 speakers and a room of 160 clever copywriters who are taking their content writing to the next level. Australia’s only dedicated conference for copywriters was back...
by Andrea Rowe | Dec 22, 2016
A copywriter’s Christmas carol … On the first day of Christmas my clients gave to me a digital communications strategy. On the second day of Christmas my clients gave to me two copy decks and a digital communications strategy. On the third...
by Andrea Rowe | Nov 26, 2015
Hold on to your beach towels! I made the cut! I have just been announced as a Finalist in the Work Stylist category for the Flying Solo small business awards. Not only was this such a wonderful process to go through in entering the Flying Solo awards, but I’ve...
by Andrea Rowe | Jun 15, 2015
OK, you’re on fire with a media idea but don’t know where to start. Media Releases are an effective way to make an announcement or inform the media on something you think is worth telling. Before you press the send button on your media release however, it’s important...
by Andrea Rowe | Apr 16, 2015
If you’ve been staring at the keyboard wondering what to post on your latest facebook feed, or you don’t know your algorithms from your instagram hashtags … salvation is at hand! It’s time to take charge of your social media and communicate...