CopyCon tips and takeaways for not for profits

CopyCon tips and takeaways for not for profits

CopyCon 19 served up helpful tips and takeaways for not for profits to learn from   2 days. 22 speakers and a room of 160 clever copywriters who are taking their content writing to the next level.  Australia’s only dedicated conference for copywriters was back...
Turn a page on #WorldBookDay

Turn a page on #WorldBookDay

  It’s World Book Day. The day we all pause to pay homage to the pages through which we escape, and find ourselves. Like so many I am most myself with a book in hand. I am most sure of my soul as I stroll past bookshelves. There is no greater joy than to...
A Copywriter’s Christmas Carol

A Copywriter’s Christmas Carol

A copywriter’s Christmas carol … On the first day of Christmas my clients gave to me a digital communications strategy. On the second day of Christmas my clients gave to me two copy decks and a digital communications strategy. On the third...
Page turners: The Peninsula Writers’ Club

Page turners: The Peninsula Writers’ Club

  What do we call a gathering of writers?  A flock? A crowd? A murder? A gaggle? Someone recently suggested to me that it was a scribe. That’ll do. A scribe it is. Around these parts, we also call ourselves the Peninsula Writers’ Club. Based on the...
Leaning into the language of communities

Leaning into the language of communities

  How do you find the language to inspire, lead and communicate change? Most of my days are spent at my desk grappling with that question as I wrangle words for not-for-profits and social causes. I write for organisations who make a difference, creating content...
Will work for money – the freelancer files

Will work for money – the freelancer files

I may be the first freelancer you’ve worked with, or perhaps you’re a seasoned veteran. Whatever the case, I work with passion and professionalism, I work with integrity and intelligence, and I work to pay the bills. I’m sure you do too. Over the years I’ve had the...

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