Visit King Valley / Parks Victoria
THE CLIENT Visit King Valley / Parks Victoria THE PROJECT Lookout and visitor signage and local tourism copy THE BRIEF Harry Power was an Australian bushranger who was captured at his King Valley hideout in 1870. His hideout offered a strategic 300 metre...
Parks Victoria
THE CLIENT Parks Victoria THE PROJECT Visitor interpretation and way finding signage and brochure copywriting THE BRIEF Wonthaggi State Coal Mine is one of the few historical coal mine experiences in Australia. It was a working mine from 1909 until 1968, when...
Rosebud by the Bay
THE CLIENT Rosebud by the Bay THE PROJECT Visitor signage copywriting, Media release copywriting, radio script writing, media and PR management THE BRIEF Rosebud by the Bay is a seaside haven on the Mornington Peninsula, and my own hometown shopping precinct....
Compass Medical Group
THE CLIENT Compass Medical Group THE PROJECT SEO website copywriting, tone of voice guidelines THE BRIEF Compass Medical group had a website wireframe and images good to go but no copy to present their personality or offering. I worked with the team to create...
Hey, I’m Andrea.
Welcome to my blog
I’m an SEO copywriter, communications strategist and children’s author.
Sharer of good words for the good of the community and strategic tips to organise not-for-profit campaigns or business brand communications.
Book worm, tea drinker, wanderer and woman of integrity.