A Copywriter’s Christmas Carol

A Copywriter’s Christmas Carol

A copywriter’s Christmas carol … On the first day of Christmas my clients gave to me a digital communications strategy. On the second day of Christmas my clients gave to me two copy decks and a digital communications strategy. On the third...
Dear Footy, I’m just not that into you

Dear Footy, I’m just not that into you

Dear Football, I’m sorry to do this to you today but I’ve got to be honest, I’m just not that into you. Sometimes, it’s best to press the final siren and move on with our lives. I know you’d be much better off without me, and we’re wasting our time with each other. It...
Page turners: The Peninsula Writers’ Club

Page turners: The Peninsula Writers’ Club

  What do we call a gathering of writers?  A flock? A crowd? A murder? A gaggle? Someone recently suggested to me that it was a scribe. That’ll do. A scribe it is. Around these parts, we also call ourselves the Peninsula Writers’ Club. Based on the...
Dear village – the kids & their folks say thanks

Dear village – the kids & their folks say thanks

I was reflecting on something today about kids, and how communities collectively contribute to the making of who they become. In truth, I’m probably feeling all sentimental because both kids are at adventure and music camp this week, or perhaps it’s because for 15...
Leaning into the language of communities

Leaning into the language of communities

  How do you find the language to inspire, lead and communicate change? Most of my days are spent at my desk grappling with that question as I wrangle words for not-for-profits and social causes. I write for organisations who make a difference, creating content...
Good for the tribe – Adventure Kids Festival

Good for the tribe – Adventure Kids Festival

  Take a car-load of mountain bikes, hiking gear, munchies and a sense of adventure – throw it all in the car with a few excited squids and parents keen for a break – then point your car to the high country and you have one happy tribe. We are off to...

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